SEO is the process of configuring a website so that it can be found in a search engine results list for a particular “Keyword or Phrase”. It is about ensuring that the elements are present within the website that a search engine, such as Google, are looking for to help index and rank each page.
It is therefore vital that if you are looking to generate business through your website then it does need to be properly optimised, measured and constantly tweaked.
The basic process hasn’t changed in several years;
Popcorn can review your website against the lastest SEO standards then provide a breakdown of any initial work required then a strategy for ongoing monthly support.