Hershey's Printed Chocolate
Did you ever think that a printer would be able to print out chocolate? I certainly didn't think so. Although it looks like The Hershey Co. and 3D Systems are set to achieve just this. The two companies, working collaboratively, are hoping to push the boundaries of 3D printing and create a printer that will deliver tasty Hershey treats ... sweet!
There has been no announcement as to the time scale of when this will be taking place, the costing of the deal or who the printer will be released to, but one thing we can say is that it is a very exciting time for Hershey!
William Papa, Hershey's Chief R&D Officer and Vice President declared "Whether it is creating a whole new form of candy or developing a new way to produce it, we embrace new technologies such as 3-D printing as a way to keep moving our timeless confectionery treats into the future".
As John Tullius said "Nine out of ten people like chocolate. The tenth person always lies", therefore if this is true this innovation is sure to go down a successful road!
Go to www.hershey.com to see some of their delicious delights!
Have a good day, over and out
Steph-The Marketing Assistant